Established in 1921 by local Atlantic City businessmen as a way to extend the summer season, The Miss America Organization has since grown to become one of the most recognizable household names in America.
Miss America remains a role model to young and old alike.
( In September 1920, Atlantic City Businessmen staged a “Fall Frolic” to secure summer tourism past Labor Day.
This city-wide festival was highlighted by a spectacular rolling chair parade down the famed Atlantic City Boardwalk.
They would become known as the Inter-City Beauties.